Marga Schemm  Brand Development, Strategy & Orchestration

After 12+ years in the industries of luxury and image, I have transitioned to an advisory role allowing me to guide brands, agencies & creatives in navigating the ever evolving landscape. Having worked for different stakeholders across the fashion & luxury sectors has allowed me to develop macro and micro perspectives of its ecosystems. My work experience spans from consumer insights for FMCGs, to working for fashion’s most prestigious creative and production agencies. I also have in-house experience at iconic luxury brands  and a 5* hospitality group. I orchestrated image & communication projects globally; events, partnerships & brand collaborations, launching ephemeral and permanent boutiques, producing global ADV still & motion campaigns with teams of 2 - 200+.  My role resides between corporate and creative, translating strategy to concepts & vice versa, achieving common objectives. I am currently geared towards shining more light on SE Asia, its remarkable cultures, ideas and the immense creative talent it continues to generate. Being raised between these opposites  (and effectively coming from both) has fostered strong cultural awareness, drive and endless curiosity.